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Confess.

Don’t pretend like you don’t love reality TV. Or that you can pronounce charcuterie. Or that you’re wearing pants on video conference calls. We know better.

What's your kick? Vintage parody? 70s nostalgia? Talking vegetables? Horribly unsafe vintage inventions? We have something for everyone. And also, something for no one. That's just who we are. Who are you?

Reveal yourself. And own it.

Introducing

The guilty kick way


Most brands have a "vision." We have a 400-page legal transcript involving a stolen 1970s printing press and a parrot named The Auditor. We don't design shirts because we want to; we do it because the court order was very specific about our community service requirements. It’s a long story involving high-level bureaucracy, a lot of vintage ink, and of course, Gary. It's got his dereliction of duty all over it.

New Arrivals

These new T-shirts will boost your self-esteem by 14%, according to Gary. He's no scientist, but he looks like one.

Identity

Please select your identity and own it. Otherwise, people might mistake you for someone who enjoys small talk about the weather.

Vintage

Return to a simpler time when 'wireless' just meant your rotary phone cord was long enough to reach the kitchen pantry.

Posters

Hang your humor. Frame your identity.

Vintage Radio Hat Man Framed Vertical Poster - Guilty Kick Apparel

I don't wear pants on video calls

I can't pronounce charcuterie

I eat cereal for dinner

I love reality TV

My password is password

Introducing

Nobody Knows

It’s not as discreet as spandex under a business suit, but it has a certain muted Je ne sais quoi. We all have guilty pleasures. Confess. Don’t be shy (you really wear socks to bed?). These shirts are for the embarrassingly niche, the boastfully weird, and the personal truths that would cause a "system error" in most social settings. We’ve kept the slogans subtle so you can wear your psyche on your sleeve without triggering a mandatory HR evaluation. It’s a secret handshake in fabric form.



Some things aren’t meant to be announced. Just worn.

Mood & Statement

Vintage Parody Graphic Tees

Our cotton will witness your decline

Drape your regrets in 100% combed Cotton